Danica Patrick, Chicagoland partner with ‘Teenage Mutant Ninja Turtles’

Image courtesy of @ChicagolndSpeedway

Image courtesy of @ChicagolndSpeedway

Danica Patrick is the queen of marketing for NASCAR, and she’s once again landed a huge deal. This time around, it’s with Nickelodeon and the Teenage Mutant Ninja Turtles — which will also sponsor the race at Chicagoland Speedway on Sept. 18.

Patrick was on hand to reveal the ride at Chicagoland along with the Ninja Turtles themselves. Starring as April O’Neil, Patrick and Nickelodeon have a sweet new ride for the first race of the Chase for the Sprint Cup.

NASCAR has partnered with Nickelodeon in the past, most recently with the SpongeBob SquarePants last year at Kansas Speedway. Drivers Casey Mears, Greg Biffle, Ty Dillon and David Ragan all had special schemes for the race.

While Patrick was the first to unveil her new look, there are still plenty of other characters from the TMNT movie for drivers to utilize. You know, like the Ninja Turtles themselves or Splitter. It’s a partnership that made a splash last year and will certainly attract younger fans to the sport when the Chicagoland race rolls around.

 

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